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CARU 2024 Landing Page

Upcoming Events

The Skylark

Celebrate 50 Years of Advancing Responsible Child-Directed Advertising & Privacy

Date: Wednesday, April 17, 2024

Time: 4:30 p.m. - 6:30 p.m. ET

Location: The Skylark in Midtown Manhattan, 200 W 39th St., New York, New York, 10018

BBB National Programs invites you to attend a special reception to celebrate 50 years of independent industry self-regulation in children's advertising and privacy.

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East Coast CARU Supporter Meeting

Date: April 17, 2024

Time: 12:00 p.m. - 4:00 p.m. ET

Location: New York City, NY & Virtual

Join us in New York City to reflect on the “evolution” of children’s advertising and privacy. At this meeting, we will discuss program and policy updates, what happens when legislation "ages up," and the evolving world of child influencers. Reception to follow at the Skylark.  

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Summer CARU Supporter Meeting

Date: July 17, 2024

Time: TBD

Location: Virtual

Join us virtually to discuss program and policy updates, the use of AI in the children’s space, and emerging best practices for protecting children regarding emerging technology and platforms.

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West Coast CARU Supporter Meeting

Date: October 23, 2024

Time: TBD

Location: TBD & Virtual

Join us on the West Coast in October to discuss program and policy updates, look back and review the year to date, and look ahead to what is coming up next year.

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CARU Supporter Meetings are an exclusive benefit of National Partnership with BBB National Programs. Please reach out to learn more about joining this exciting community of leaders in the children’s space.


For the last 50 years, companies marketing to children have held each other to a higher standard. In response to a credible threat to advertising to children, in 1974 the Children’s Advertising Review Unit (CARU) was established as the U.S. mechanism of independent self-regulation for protecting children under age 13 from deceptive or inappropriate advertising. 


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